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Top 3 Myths About 2019 Home Staging-Chicago Real Estate

Making the most money on the sale of a home for 2019 is often the name of the game, and the agents who can do that, and ideally in a short span of time, becomes the Realtor of choice.  There’s been a lot of talk about staging a home to sell these days because Chicago sellers are recently seeing a trend of above asking price offers!  Staging often plays a role; unfortunately, Staging-101there are quite a few myths about home staging that need to be outlined…

 Myth #1 – Staging is mostly for vacant homes.

FALSE! Staging is more critical in occupied homes because it costs a lot less and has a huge impact.

 

Myth #2 – Staging is about neutralizing and painting all the walls beige.

FALSE! Staging is about working with what the seller has, so that the more expensive cosmetic changes may not always need to be done.

Myth #3 – Staging is mostly “decluttering.”

FALSE! Staging is about “styling for the photoshoot.”

While removing the extraneous in a home in order to give the buyer a view of the architectural details is a part of staging, completely clearing off the kitchen counters, dining tables, and coffee tables is most definitely NOT what a good home stager recommends.

Listing photos online often show kitchens, for example, with completely cleared countertops and that are overall lifeless.

But an expert home stager works with the home’s integrity to capitalize and merchandise the space into something that will resonate with the buyer from online glance to in-person experience — so they’ll then want to see more of the home and true engagement is achieved. More information on this topic can be found HERE

June 2019 continues on a path of top-producing, high performing client-centric results for Ian Schwartz and The Ian Schwartz Group. Look to him and his team this summer for optimally ranking attention with buying, selling, relocating or renting residential real estate property in the city of Chicago. Find out why he and his team are known for.…everything we touch turns to SOLD!

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Summer 2019 Real Estate Details to Consider – Chicago Real Estate Experts

Before you put time and effort into finding a house, weigh why a 2019 summertime home purchase may or may not be the best deal for you. March through July are the commonly popular months for buying a house. In the spring and

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summer, you’ll often find a large selection of homes for sale, but you may also encounter competition that drives up prices, but each market is different. Consulting experienced, top producing, Chicago real estate professionals can help confirm the best individual home buying and/or home selling decisions.

Reasons to Buy a Home in the Summer
Do you have kids in school? If so, you probably want to sell your house and move into a new one before the next school year starts. Moving over the summer lets kids finish the term at their old school, as well as explore the neighborhoods and make friends before the first day at their new school.

Houses and neighborhoods often look their best in the summer, with lawns, flowers, gardens and trees in full bloom. You can see how well neighbors take care of their grounds, whether kids are playing outside, and how much the neighborhood socializes at barbecues, the local pool, and the like.

Possible Cons to Buying During the Summer
Summer is a popular time for house hunters, and that means two things: competition and a possible spike in prices. You may find yourself struggling to see all the available homes, feeling pressure to choose quickly, getting caught in a stressful bidding war, or missing out on the home you want. If you can, you may want to wait until fall or winter, when the house selection is smaller but prices are lower and buyers and sellers are more focused. This again is a time to consult a trusted, top producing, seasoned Chicago real estate professional for your best plan of action.

Be Ready to Close
“Don’t blink, or it’s gone,” real estate agents advise. If you determine that summer is the best time for you to buy, be prepared to make an offer quickly, and don’t expect the seller to lower the price easily. Make sure you know your limits: Which home features are must-haves, and what is the most you are willing to spend? Also, keep in mind that even if you’re preapproved for a loan and are ready to push paper, it may take weeks or a couple months to close on the home. If you want to move in midsummer, you may need to start house-hunting in spring. More tips can be found HERE

July 2019- Ready to surpass expectations this summer and leave no stone unturned, Ian Schwartz with The Ian Schwartz Group has built a team of experienced, client-focused, top producing real estate professionals you’d want representing you this season. Find out why they say…..everything we touch turns to SOLD!

 

Spring 2019…Off to a Running Start-Chicago Real Estate

Despite the mild wind and cold weather experienced earlier this season, the Chicago real estate market continues on a warm spring 2019 driven path. The median Chicago home price surged with an annual increase of 12.1%. Interest rates remain attractive as the monthly average commitment rate for a 30-year, fixed-rate mortgage for the North Central- Chicago region was 3.32 percent in April 2019, according to the Federal Home Loan Mortgage Corp.

Buyers are already expelling pent-up action and are out in force. Sellers are seeing the benefits of listing NOW, as demand/ideal Chicago market conditions continue to benefit all parties involved. Don’t get left behind…Jump in now!

 

Ian Schwartz with The Ian Schwartz Group, reports that “everything we touch turns to SOLD”. So far this year, Ian and his team have sold over $50 million dollars in real estate units in the city of Chicago. As a recipient of Coldwell Banker’s International President’s Premier award, Ian and his team remain client centered, attentive, sincere, tenacious, and knowledgeable; with an end result of top producing, top performing, high-ranking Chicago residential real estate results. For more information on The Ian Schwartz Group visit HERE and HERE.

 

 

 

Be Ready for The 2019 Spring Market in 3 Steps – Chicago Real Estate Experts

Selling a home may not happen overnight. To maximize your sale price, stand out from the competition and sell quickly, your home needs to go on the market in tip-top condition.

Prepping the home rarely happens in one weekend. It takes time and thoughtful planning. Having an experienced, highly skilled Chicago real estate professional as your trusted guide certainly helps.  If you intend to sell your Chicago home this spring, here are a few steps you need to consider right now:

Stash your stuff

As you prepare to sell, think of your home as an investment and start to see it through the eyes of potential buyers and the market. When you’re trying to sell your home, the less-is-more approach applies.

Put away big furniture and personal items. Store or put away all the things you won’t be using until you move into your new home. In the kitchen, make space in the cabinets for items you will need to use daily, but will want to put away for showings.

Paint, clean and make small improvements

It’s common for sellers to make cosmetic improvements before they list. Kitchens and bathrooms can sell a home. Plan to have the bathroom grout cleaned and have some parts of the house painted to give it a fresh look.

Consider cleaning rugs, refinishing hardwood floors or painting kitchen cabinets. If you plan to list in the spring, you likely have an outstanding local Chicago real estate agent on your side by now. Get their advice and ask for referrals to do the work. There are lots of inexpensive contractors who can help spruce up your home quickly.

Research like a buyer

  • Today’s buyers have research in their DNA and will investigate all they can. Check with your local building department and ensure there are no outstanding issues with your home.
  • Verify that property records reflect your home accurately, and prepare to remedy any discrepancy. Make sure your title report is clean, and talk about potential disclosure items with your trusted Chicago real estate agent. Banks won’t lend if there are outstanding issues, and you don’t want to jump through hoops at the eleventh hour. Researching now will keep you one step ahead of the buyers.
  • The sale of your home is likely one of your biggest financial transactions. Get a real estate agent on your team early, and make a list of all the tasks you need to complete before listing this spring. Now is the time to have those discussions. Smart planning and a good strategy will ensure a quick, painless and profitable home sale. More tips can be found HERE

April 2019 – Ian Schwartz with The Ian Schwartz Group is prepared to take spring on by storm! With an ongoing client-centered approach to top producing, high ranking Chicago real estate performance, Ian and his team combine experienced real estate strengths to ensure that your overall real estate transactions are outstanding! More information on Ian Schwartz and his dynamic group HERE and HERE…”everything we touch turns to SOLD!”

4 Reasons Why 2019 IS The Year to Make a Move – Chicago Real Estate Experts

Chicago….If you’ve been on the fence about buying a home, 2019 will be the year to take the plunge! See below on why:

1. Rents will still hurt

Celebrate 2019 with The Ian Schwartz Group – Coldwell Banker 

Rent prices are expected to continue to climb in the new year, which means in most cities like Chicago, buying will be cheaper than renting. Even though mortgages could get more expensive, buying might still be the better deal. Interest rates would need to rise to around 6.5% for the cost of buying to equal that of renting on a national level, according to housing economists at Trulia.

2. Home prices will finally calm down

Real estate values have been on the rise for a while, but are likely to slow their pace next year. Prices are expected to rise 3.5%, according to Zillow’s Chief Economist.

Buyers who’ve been stuck behind the wave of rising prices may finally get the chance to jump in. And that could lead to a flood of buyers, said chief economist at Realtor.com.

“We have the potential for about six million home sales just through the months of April through September; that is basically impossible to do,” he said. But not everyone will be in a position to take advantage. Despite the slowdown, Zillow still expects home values to outpace wage growth, which can make it tough to afford a home, especially for lower-income buyers. Plus, prices in the country’s hottest markets — like San Francisco, Boston and New York City — aren’t expected to pull back as much next year.

3. More homes will hit the market

The slowdown in home prices will prompt more owners to list their homes, Smoke said, giving buyers more choice. “Because of the price appreciation they have experienced, you will have more sellers put homes on the market next year,” he said.

Related: How to buy a home without a 20% down payment

The new home market is also expected to grow in the coming year with builders focusing more on the starter and middle-range homes, which will also boost inventory and make it easier for buyers.

With more homes on the market, bidding wars will become less common and prices could ease even more.

4. Dirt cheap mortgages could disappear

The Federal Reserve is widely expected to begin increasing interest rates soon, which means the window for record low mortgage rates is closing. While rates are expected to go up gradually, higher rates push up borrowing costs and monthly mortgage payments. More details can be found HERE.

With over $50,000,000 sold in 2018, Ian Schwartz with the Ian Schwartz Group is determined to once again surpass expectations in 2019! By providing outstanding, client-driven service, Ian and his team pride themselves on leaving no stone upturned until each and every real estate transaction are done earning trust, loyalty, and friendship of those they assist. See why in 2019…everything we touch turns to SOLD!

 

 

It’s 2019..How to Quickly Sell a Home in Winter Months-Chicago Real Estate

There’s typically a slowdown in shopping activity from Thanksgiving through New Year’s when people are focused on family and friends and holiday celebrations. But that’s not necessarily the end of the world for 2019 sellers.

Those left combing the market during December and January are typically more serious about the home hunt. They might include families relocating for job changes, first-timers ready to leap during a slow market, and those who’ve recently sold a home and need a new place to live.

Some buyers simply thrive in a more relaxed environment, with fewer competitors for top properties and more attention from agents. Holiday season buyers are typically motivated and financially ready.

Hoping for a signed contract in your stocking? Follow the rules of holiday/winter home selling and you could capture the interest of one of these serious buyers:

1. Deck the halls with restraint. Holiday decorations make homes festive and buyers merry. But too many ornaments, wreaths, and garlands can obscure views, make rooms feel smaller and distract buyers from their true purpose: deciding whether or not your home is right for them.

2. Basic principles of home staging take on added importance during the holiday season. They include these tenets: Anything more than five is a collection and should be packed away. Keep tabletop decor to no more than three objects.

3. Think twice before displaying decorations specific to your religious or cultural heritage, since it makes it more difficult for others who don’t share your background or beliefs to envision themselves living in the space.

What, then, is appropriate?…… MORE INFO

Don’t Forget 2018 Holiday Curb Appeal: Chicago Real Estate

During the 2018 holidays or any holiday no matter the year, your curb appeal needs to not only spread holiday cheer, but attract the right message to guests and potential home buyers. If the outside of your home is not appealing, you may leave a not so great lasting first impression before anyone even experiences what the inside has to offer. Many real estate professionals and home stagers have found that hints of holiday colors and decorations on the outside of your home can create a warm and inviting atmosphere for all that cross the threshold. With so many poor examples of proper outdoor decorations, it is hard to know what is appropriate for decorating the exterior of your home. REALTOR® Magazine  provides guidelines to create holiday curb appeal the right way:

1. For a classic exterior look, home stagers recommend twinkling clear, white lights.

2. Hang a festive wreath at the front door that will look great and create a nice smell when buyers enter your home.

3. Add some seasonal flowers to your front entryway to add some holiday color.

4. Show off your windows with battery-operated candle lamps at primary windows.

5. Leave outdoor lights on after 5:00 p.m. to give all a clear pathway as they enter your home.

6. Think winter and not a specific holiday…avoid placing religious-themed decorations outside your home.

7. Make sure your home is in home staging shape with nicely trimmed bushes, fresh house paint, etc.

Since your home will be looking its best, take a photo that you can use to create a special holiday card or flyer to be used as marketing material through the holiday weeks.  With these tips, you will be on your way to leaving good vibes with visitors, guests, and potential home buyers.

2018-Back to School and Pre-Autumn Advice-5 Common First Time Home Buyer Mistakes: Chicago Real Estate

Buying-School-First TimeAre you a first time Chicago home buyer this 2018 fall season…enthusiastic and ready to get into the real estate market? It’s certainly that time of year when individuals consider moving whether for work, school, to reduce costs, better lifestyle access, the list is endless; but are you aware of the common pitfalls associated with taking the plunge? Listed below are the top 5 tips to consider before making the “move”:

  1. They don’t ask enough questions of their Realtor and/or lender and end up missing out on the best deal.
  2. They don’t act quickly enough to make a decision and someone else buys the house.
  3. They don’t find the right agent who’s willing to help them through the home buying process.
  4. They don’t do enough to make their offer look appealing to a seller.
  5. They don’t think about resale before they buy. The average first-time buyer only stays in a home for five years or less

A long-standing resource with over 15 years of experience, Ian Schwartz with The Ian Schwartz Group has enjoyed representing both first time home buyers and sellers as a top performing Licensed Broker/Real Estate Associate in Coldwell Banker’s high producing Lincoln Park Plaza office, one of the top five ranking Coldwell Banker offices in the Country. Ian and his team will have all your bases covered. They combine forces to ensure that your overall real estate experience will be exceptional. They are located within the Lincoln Park Plaza office

Love of Open Floor Plans for Summer 2018-Chicago Real Estate Trends

The open room concept is simply how we live. Open living, that one room for all reasons, is the National and Chicago real estate OpenFloorPlantrend that keeps on trending.

Open living does the following things:

  • Adds space without changing your home’s footprint (a good thing because it saves money)
  • Increases natural light
  • Improves traffic patterns
  • Lets you enjoy more of your home more of the time

Here are some ways to achieve open living:

 Bringing in More Light

Adding daylight will make your rooms appear bigger and brighter. Here are some ways to bring in more light:

  • Widen windows. Bust through your Chicago home’s exterior and add bigger, more energy-efficient windows. If you change a 3×5 double hung window to a 5×5 picture window, it’ll cost you $450 to $1,000 for the window and $350 to $473 for labor. Add another 50% to 100% in installation costs if you have to remove siding and reframe the new window.
  • Add French doors or sliding patio doors. Put them where windows used to be ($1,200-$3,000 installed for 6-foot-8 by 5-foot wood door). To make the most of these doors, let them open up to a patio or deck—finished outdoor space that feels like you’re extending indoor living.
  • Install skylights. Adding skylights brings in lots of daylight—about 30% more than a similar-size window. Install skylights ($650 to $3,500 for a 2×4 model) with build-in light fixtures that you can turn on when the sun doesn’t shine.
  • Lighten the drapes. A low-cost way to bring in more light is to exchange heavy curtains for sheer drapes or fabric blinds.

Removing Walls

It’s a simple concept: Take down a wall to combine spaces ($500 to $4,000, professionally done). If the wall in question is not load-bearing and doesn’t hide plumbing pipes, it’s a relatively simple task for a contractor to do the following jobs:

  • Demolish drywall and studs
  • Reroute electric lines
  • Build a chase for an HVAC duct hidden in a wall
  • Patch flooring
  • Patch and paint the ceiling where the wall was attached

Taking down a load-bearing wall is not as simple, but definitely doable by a professional (not a DIY project). You’ll need an architect or structural engineer. Half walls also can pull double duty as breakfast bars, bookcases, and extra storage.

More information can be found HERE

 

With summer 2018 top producing, top-selling, high-ranking Chicago real estate results already existing, Ian Schwartz with The Ian Schwartz Group leaves no stone unturned. He and his team (Jenna Plakas, Victor Elting, Michael Shin and Alexander Pappas combine forces to offer a client-centric, results-driven approach to buying and selling real estate in the Chicagoland area.   Ian’s legal, marketing, and consulting background, combined with his outgoing personality, his good sense of humor, and his integrity, professionalism, and dedication, have led to his ongoing success as a Licensed Broker Associate in the Chicago Lincoln Park-Coldwell Banker residential real estate office. He and his team pride themselves on the ability to listen and analyze the needs of both buyers and sellers;  giving them conscientious service all while winning their trust, loyalty, and friendship.

 

Top Summer 2018 Remodel Projects That Produce the Biggest Bang for Your Buck-Chicago Real Estate

RemodelingIt’s summer time, often an opportunity to update, change and add on to a Chicago home. But which one provides the biggest bang on home improvement ROI? Below is a list that breaks it down and sheds some light:

Chicago homeowners who updated their most frequented rooms and those who added on more living space often enjoyed the biggest return on investment, according to Remodeling Online’s latest Cost vs. Value Report. The annual report is the result of responses from 300 real estate professionals in 60 markets nationwide. Remodeling Online asked the pros what level of return a given remodeling job would provide if the house were sold within one year of the work. On the average nationwide, kitchen and bath remodels along with second-story, bath, family room and master suite additions were rated tops. Experts say newness and spaciousness are key.

From a minor kitchen remodeling job’s return of 88 percent to a 71 percent return on both a major kitchen remodeling job and a master suite addition, here’s a look at what gives you the top five best returns for your money. Maintenance-related jobs are excluded. For periods longer than a year between the remodeling work and the home sale, expect smaller returns.

Although the data is updated annually, the figures below should give you a general idea of what return you’ll get on your improvements.

 Best Returns:

Home Improvement Job Cost Resale Value Cost Recouped
Minor Kitchen Remodel $17,928 $15,278 85.2%
Window Replacement (Wood) $11,040 $9,416 85.3%
Bathroom Remodel $12,918 $10,970 84.9%
Window Replacement (Vinyl) $10,160 $8,500 83.7%
Two-story Addition $105,297 $87,654 83.2%
Major Kitchen Remodel $54,241 $43,603 80.4%
Attic Bedroom Remodel $44,073 $35,228 79.9%

Source: Remodeling Online/Hanley-Wood.

Resale/Selling Value Tip:

The psychology of newness and more spacious quarters translates into top resale value when several conditions work in conjunction:

  1. Curb Appeal
  2. Remodeling to Existing Standards
  3. Quality of Work

Ian Schwartz with The Ian Schwartz Group is among Chicago’s top selling Realtors.  Look to him and his team this summer 2018 to provide unparalleled client-centered service, dedication, passion, and top producing results; all while working to earn the trust, loyalty and friendship of each and every buyer or seller they represent. More info HERE