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Top 3 Myths About 2019 Home Staging-Chicago Real Estate

Making the most money on the sale of a home for 2019 is often the name of the game, and the agents who can do that, and ideally in a short span of time, becomes the Realtor of choice.  There’s been a lot of talk about staging a home to sell these days because Chicago sellers are recently seeing a trend of above asking price offers!  Staging often plays a role; unfortunately, Staging-101there are quite a few myths about home staging that need to be outlined…

 Myth #1 – Staging is mostly for vacant homes.

FALSE! Staging is more critical in occupied homes because it costs a lot less and has a huge impact.

 

Myth #2 – Staging is about neutralizing and painting all the walls beige.

FALSE! Staging is about working with what the seller has, so that the more expensive cosmetic changes may not always need to be done.

Myth #3 – Staging is mostly “decluttering.”

FALSE! Staging is about “styling for the photoshoot.”

While removing the extraneous in a home in order to give the buyer a view of the architectural details is a part of staging, completely clearing off the kitchen counters, dining tables, and coffee tables is most definitely NOT what a good home stager recommends.

Listing photos online often show kitchens, for example, with completely cleared countertops and that are overall lifeless.

But an expert home stager works with the home’s integrity to capitalize and merchandise the space into something that will resonate with the buyer from online glance to in-person experience — so they’ll then want to see more of the home and true engagement is achieved. More information on this topic can be found HERE

June 2019 continues on a path of top-producing, high performing client-centric results for Ian Schwartz and The Ian Schwartz Group. Look to him and his team this summer for optimally ranking attention with buying, selling, relocating or renting residential real estate property in the city of Chicago. Find out why he and his team are known for.…everything we touch turns to SOLD!

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Summer 2019 Real Estate Details to Consider – Chicago Real Estate Experts

Before you put time and effort into finding a house, weigh why a 2019 summertime home purchase may or may not be the best deal for you. March through July are the commonly popular months for buying a house. In the spring and

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summer, you’ll often find a large selection of homes for sale, but you may also encounter competition that drives up prices, but each market is different. Consulting experienced, top producing, Chicago real estate professionals can help confirm the best individual home buying and/or home selling decisions.

Reasons to Buy a Home in the Summer
Do you have kids in school? If so, you probably want to sell your house and move into a new one before the next school year starts. Moving over the summer lets kids finish the term at their old school, as well as explore the neighborhoods and make friends before the first day at their new school.

Houses and neighborhoods often look their best in the summer, with lawns, flowers, gardens and trees in full bloom. You can see how well neighbors take care of their grounds, whether kids are playing outside, and how much the neighborhood socializes at barbecues, the local pool, and the like.

Possible Cons to Buying During the Summer
Summer is a popular time for house hunters, and that means two things: competition and a possible spike in prices. You may find yourself struggling to see all the available homes, feeling pressure to choose quickly, getting caught in a stressful bidding war, or missing out on the home you want. If you can, you may want to wait until fall or winter, when the house selection is smaller but prices are lower and buyers and sellers are more focused. This again is a time to consult a trusted, top producing, seasoned Chicago real estate professional for your best plan of action.

Be Ready to Close
“Don’t blink, or it’s gone,” real estate agents advise. If you determine that summer is the best time for you to buy, be prepared to make an offer quickly, and don’t expect the seller to lower the price easily. Make sure you know your limits: Which home features are must-haves, and what is the most you are willing to spend? Also, keep in mind that even if you’re preapproved for a loan and are ready to push paper, it may take weeks or a couple months to close on the home. If you want to move in midsummer, you may need to start house-hunting in spring. More tips can be found HERE

July 2019- Ready to surpass expectations this summer and leave no stone unturned, Ian Schwartz with The Ian Schwartz Group has built a team of experienced, client-focused, top producing real estate professionals you’d want representing you this season. Find out why they say…..everything we touch turns to SOLD!

 

Best Urban Curb Appeal Tips for Summer2019: Chicago Real Estate Experts

With the Chicago temperatures climbing, people are out and about, including 2019 buyers. Make your home the object of attraction using city curb appeal techniques. Are you Jonesing for a green retreat in a space that’s unique? Turn square footage into foliage with these top 4 urban gardening ideas:

1. Review your challenges

Chicago rooftops and balconies in high-rise buildings are basically microclimates, buffeted by wind, the radiant heat of concrete, and the shade from neighboring buildings.

Opt for plants known for their hardiness, slow growth, and ability to withstand gusts. The higher the floor, the more wind comes into play in plant selection. Nasturtium and daylilies have flexible stems that sway without breaking. A lattice windbreak adds a stylish protection element

Pollution is another issue for urban gardeners. Choose plants with shiny leaves that won’t trap dust:

  • Morning glory vines
  • Coleus
  • Zinnias
  • Marigolds

Your Chicago balcony, terrace, porch, railing (think climbing vines), or curbside patch of dirt is room enough for urban gardening, and a neat way to add some Zen to any potential concrete and steel surroundings.

2. Think long and lean

Select plants with:

  • Small footprints — plants tagged with the labels “dwarf” or “miniature.”
  • Tall silhouettes. Up is the way to go when plotting in feet and not acres. Good choices are container-friendly columnar apple trees or Baptisia australis with spires of violet-blue flowers.  Another way to get height: a green wall, sometimes known as a vertical of living wall. It’s not only practical, it can be stunningly sculptural.

Before you do anything, check your building’s management or homeowners association rules on where or what you can plant.

3. Plan for your conditions

Identify your plant hardiness zone, then look for plants that can thrive in your local conditions.

Sun blocked by tall buildings? Shade-tolerant varieties include:

  • Fuchsia
  • Impatiens
  • Hosta

If your space has a clear sight line to the sun, choose plants like:

  • Petunias
  • Salvia
  • Geraniums

And don’t discount vegetables in a small-space garden. They grow handily in containers, and are a great way to add color and save money on produce.

4. Save on supplies

Need to keep the word budget in mind? No problem. No more than $250 is an absolutely doable figure, and should cover enough plants for a modest space; containers, soil, and basic tools like a hand trowel, pruners, and hose.

Don’t be surprised if you need to set aside part of your budget to replace the occasional plant in street-level plots throughout the season. They may feel some wear and tear from cars, dogs, and people.

To get the most out of your budget, keep an eye out for no- or low-cost offers and a way to reconnect with your community. Often, neighborhood groups encourage homeowners to garden, often with money-saving programs. Here are four ways to save:

A. Organize a seed swap with friends and neighbors, root stem cuttings, and divide up perennials to keep costs down

B. Contact your local cooperative extension office for free supplies like mulch. These organizations also offer soil-testing services, for a small fee, which help maintain healthy plants or diagnose problems.

C. Check your local municipality for freebies. Chicago, for instance, runs a sustainable backyard program with workshops and rebates for trees, rain barrels, compost bins, and native plants.

D. Visit your local botanical garden or conservancy for free expert advice and gardening workshops.

More Info HERE

Look to The Ian Schwartz Group for all things real estate this summer 2019 and remembr…everything we touch turns to SOLD!

 

Spring 2019…Off to a Running Start-Chicago Real Estate

Despite the mild wind and cold weather experienced earlier this season, the Chicago real estate market continues on a warm spring 2019 driven path. The median Chicago home price surged with an annual increase of 12.1%. Interest rates remain attractive as the monthly average commitment rate for a 30-year, fixed-rate mortgage for the North Central- Chicago region was 3.32 percent in April 2019, according to the Federal Home Loan Mortgage Corp.

Buyers are already expelling pent-up action and are out in force. Sellers are seeing the benefits of listing NOW, as demand/ideal Chicago market conditions continue to benefit all parties involved. Don’t get left behind…Jump in now!

 

Ian Schwartz with The Ian Schwartz Group, reports that “everything we touch turns to SOLD”. So far this year, Ian and his team have sold over $50 million dollars in real estate units in the city of Chicago. As a recipient of Coldwell Banker’s International President’s Premier award, Ian and his team remain client centered, attentive, sincere, tenacious, and knowledgeable; with an end result of top producing, top performing, high-ranking Chicago residential real estate results. For more information on The Ian Schwartz Group visit HERE and HERE.

 

 

 

Don’t Forget 2018 Holiday Curb Appeal: Chicago Real Estate

During the 2018 holidays or any holiday no matter the year, your curb appeal needs to not only spread holiday cheer, but attract the right message to guests and potential home buyers. If the outside of your home is not appealing, you may leave a not so great lasting first impression before anyone even experiences what the inside has to offer. Many real estate professionals and home stagers have found that hints of holiday colors and decorations on the outside of your home can create a warm and inviting atmosphere for all that cross the threshold. With so many poor examples of proper outdoor decorations, it is hard to know what is appropriate for decorating the exterior of your home. REALTOR® Magazine  provides guidelines to create holiday curb appeal the right way:

1. For a classic exterior look, home stagers recommend twinkling clear, white lights.

2. Hang a festive wreath at the front door that will look great and create a nice smell when buyers enter your home.

3. Add some seasonal flowers to your front entryway to add some holiday color.

4. Show off your windows with battery-operated candle lamps at primary windows.

5. Leave outdoor lights on after 5:00 p.m. to give all a clear pathway as they enter your home.

6. Think winter and not a specific holiday…avoid placing religious-themed decorations outside your home.

7. Make sure your home is in home staging shape with nicely trimmed bushes, fresh house paint, etc.

Since your home will be looking its best, take a photo that you can use to create a special holiday card or flyer to be used as marketing material through the holiday weeks.  With these tips, you will be on your way to leaving good vibes with visitors, guests, and potential home buyers.

4 Advantages to 2018 Autumn Home Buying-Chicago Real Estate

Do you know that the Chicago real estate market and 2018 conditions are also influenced by the seasons?

Right next to spring, fall is one of the busiest Chicago real estate time-frames of the year. Although you can buy and sell houses at any time, the 2018 fall Chicago real estate market offers certain benefits to home buyers and sellers, including year-end tax breaks, pleasant weatherFallRealEstate conditions for moving, and often a wider selection of houses. If you are shopping for a home during the fall and don’t want to miss out on a great opportunity, it’s a good idea to explore the possibility of pre-qualifying for a loan and to know what type of Chicago home you’re looking for and what you can realistically afford to buy.

Down below are the basic 4 benefits you can expect to enjoy during the autumn months:

 Getting Ahead of Mother Nature

Buying a house before the deep freeze of winter sets in is very appealing to most home buyers. Low temperatures and poor weather conditions make moving more difficult. No one wants to worry about icy roads, snowstorm warnings or blackout conditions on moving day. Furthermore, by wintertime, most kids have settled into school, established friendships, and become involved in extra-curricular activities. By moving in early autumn, not only do you avoid interrupting your children’s schooling (or higher educational pursuits in the case of teen and adult family members), but you gain the added benefit of eluding the sweltering summer heat.

 Historically more home-buying choices

Given that home buying and selling is at a peak during the fall season, the real estate world often becomes a highly competitive arena. While there may be added pressure to buy due to the quicker turnaround of houses on the market, at the same time you also benefit from the wider selection of homes available during this period. In fact, between the months of September and December, you may be fortunate enough to visit several open houses in a single day. Therefore, to make sure you don’t miss out on finding your dream house, it’s a good idea to examine the classified ads more often since the listings are updated more frequently.

 End-of-year tax breaks when closing

Come September and October, people are already starting to think about what year-end tax breaks they may be eligible for. Fortunately for homebuyers, owning a home can yield great dividends in tax returns. For example, both mortgage interest and property taxes are deductible from gross income. Furthermore, if you have prepaid some interest before the due date of your first payment and you close your loan before the year’s end, that amount will also be deducted.

 **An autumn tip to note

Given that fall is the second busiest season of the year for buying and selling houses, you may be tempted to put a bid on a home that is out of your price range for fear that another buyer will better your offer or snatch it before you. Carefully assess your financial situation ahead of time and before your feet hit the pavement.

Ian Schwartz with The Ian Schwartz Group, a top-selling Chicago real estate agent, one of the highest producing Realtors in the nation, consistently the #1 agent in Resale Sales Volume averaging more than 50+ million dollars in sales per year, knows Chicago real estate. He and his team are committed to listening and analyzing the needs of both buyers and sellers. They enjoy giving conscientious service and earning trust, loyalty, and friendship, all while providing concrete real estate results. They are located in one of the United State’s top ranking Coldwell Banker residential real estate offices-Lincoln Park Plaza – Clybourn Office, Illinois 60614-5881. More information HERE and HERE

 

Fall 2018 Home Maintenance Checklist-Chicago Real Estate

Is fall home maintenance as important as spring cleaning….absolutely!  The air on a brisk 2018 autumn morning inspires us to dutifully button up the home in preparation for cooler days and longer nights, right? Below is a quick reference guide full of safety inspired tips to sharpen up a Chicago home or any property for that matter:

Give the roof and chimney a look-over
Assuming your roof isn’t too steep, and isn’t covered with slate or tile, you may be able to carefully walk on it on a dry day. Look for broken or missing shingles, missing or damaged flashing and seals around vent pipes and chimneys, and damage to boards along the eaves.  Tip: Also peer down your chimney with a flashlight to make sure no animals have set up house in it. If you can’t get on your roof, perform this inspection with a ladder around the perimeter.

Weather-stripping to doors and windows a must
On doors, make sure the bottom seal is working properly — there are many sweeps, gaskets and thresholds designed to seal this gap. Doors generally need weather-stripping in their jambs as well.    Weather-stripping can be plastic, foam, felt or metal; its job is to seal small gaps, keeping moisture and cold air outside where they belong. Tip:  Look around your doors and windows: Is the weather-stripping torn or missing? This can become expensive if ignored. Adhesive-backed foam pads are easy to install for this purpose. Newer, energy-efficient windows generally don’t require added weather-stripping, but if your windows are older, weather-stripping can keep drafts at bay and

Don’t forget the gutters
they’ll be performing double duty soon with rainstorms and falling leaves—Do a quick visual check to make sure gutters are clear.

Exterior caulk is key
Carefully read manufacturer’s directions to make sure the caulk you buy will work where you plan to use it, and don’t forget to purchase a caulking gun. Early fall is a good time for this task because caulk becomes difficult to apply when the temperature falls. Think of caulk as weather-stripping in a tube. Tip: Any gap on the outside of your home can be a candidate for caulking. Look at transition spots: corners, windows, doors, areas where masonry joins siding, or places where vents and other objects protrude from walls.

Speculate Insulation
This is a good time to check the condition of insulation and see if you need more, especially if you live in an older home. You can purchase unbacked or loose-fill insulation if you are just beefing up what is already there. Tip: If you are adding batted insulation to a spot that has none, remember that the foil-backed side is the vapor barrier, and it must face the heated area.

For example, if you are laying fiberglass insulation in an unfinished attic floor to keep heat in the living room below, you should see pink when you’re done — not foil. If your walls lack insulation, consider having a professional install blown-in insulation foam. The energy savings will probably offset the cost of the procedure in a couple of years.

Ok on wood?
Wood piles attract insect and animal pests, so stack wood away from the house. Wood dries best when it’s protected from rain and has air circulating around it, so under the roof of a wall-less carport would be an ideal wood storage spot. If you have a wood stove, it’s not too early to lay in a supply of firewood. Tip: Though most of us buy whatever’s local, bear in mind that softwoods like fir and cedar burn faster and create hazardous creosote in the chimney, thus requiring more system maintenance and more wood. Hardwoods such as oak, hickory and maple are slow, hot, clean burners.

Remember the dryer vent
This is another one of those tasks that should be on your to-do list every six months. Scoot your clothes dryer away from the wall, unplug it, and vacuum behind it. Tip:  (If it’s a gas dryer, turn off the gas supply to the dryer at the appliance shutoff valve.) Unhook the tube that leads to the vent and clear as much lint from the tube as you can. Grab a shop vacuum, go outside, and tackle the outside dryer vent as well. More information HERE

October 2018 – Top producing, client-driven Ian Schwartz with The Ian Schwartz Group takes joy in over $50,000,000 sold so far this year; as well as outstanding testimonials such as: “This is where Ian really shines and his mental rigor as a former lawyer came into play. He is a masterful and brilliant negotiator. For this reason alone, it would be a mistake not to hire Ian if you are looking to purchase a new house. Ian does not stop working for you until you have the deal closed, keys in hand and are fully happy. I have the highest regard for his capability and would highly recommend him”.

Find out why Ian and his team say: everything we touch turns to SOLD!

 

Love of Open Floor Plans for Summer 2018-Chicago Real Estate Trends

The open room concept is simply how we live. Open living, that one room for all reasons, is the National and Chicago real estate OpenFloorPlantrend that keeps on trending.

Open living does the following things:

  • Adds space without changing your home’s footprint (a good thing because it saves money)
  • Increases natural light
  • Improves traffic patterns
  • Lets you enjoy more of your home more of the time

Here are some ways to achieve open living:

 Bringing in More Light

Adding daylight will make your rooms appear bigger and brighter. Here are some ways to bring in more light:

  • Widen windows. Bust through your Chicago home’s exterior and add bigger, more energy-efficient windows. If you change a 3×5 double hung window to a 5×5 picture window, it’ll cost you $450 to $1,000 for the window and $350 to $473 for labor. Add another 50% to 100% in installation costs if you have to remove siding and reframe the new window.
  • Add French doors or sliding patio doors. Put them where windows used to be ($1,200-$3,000 installed for 6-foot-8 by 5-foot wood door). To make the most of these doors, let them open up to a patio or deck—finished outdoor space that feels like you’re extending indoor living.
  • Install skylights. Adding skylights brings in lots of daylight—about 30% more than a similar-size window. Install skylights ($650 to $3,500 for a 2×4 model) with build-in light fixtures that you can turn on when the sun doesn’t shine.
  • Lighten the drapes. A low-cost way to bring in more light is to exchange heavy curtains for sheer drapes or fabric blinds.

Removing Walls

It’s a simple concept: Take down a wall to combine spaces ($500 to $4,000, professionally done). If the wall in question is not load-bearing and doesn’t hide plumbing pipes, it’s a relatively simple task for a contractor to do the following jobs:

  • Demolish drywall and studs
  • Reroute electric lines
  • Build a chase for an HVAC duct hidden in a wall
  • Patch flooring
  • Patch and paint the ceiling where the wall was attached

Taking down a load-bearing wall is not as simple, but definitely doable by a professional (not a DIY project). You’ll need an architect or structural engineer. Half walls also can pull double duty as breakfast bars, bookcases, and extra storage.

More information can be found HERE

 

With summer 2018 top producing, top-selling, high-ranking Chicago real estate results already existing, Ian Schwartz with The Ian Schwartz Group leaves no stone unturned. He and his team (Jenna Plakas, Victor Elting, Michael Shin and Alexander Pappas combine forces to offer a client-centric, results-driven approach to buying and selling real estate in the Chicagoland area.   Ian’s legal, marketing, and consulting background, combined with his outgoing personality, his good sense of humor, and his integrity, professionalism, and dedication, have led to his ongoing success as a Licensed Broker Associate in the Chicago Lincoln Park-Coldwell Banker residential real estate office. He and his team pride themselves on the ability to listen and analyze the needs of both buyers and sellers;  giving them conscientious service all while winning their trust, loyalty, and friendship.

 

Are you Ready to Sell?….See the 2018 Spring into Summer Plan – Chicago Real Estate Experts

Even the most luxurious, well-maintained homes need an efficient 2018 sales strategy for a smooth transaction. The house won’t sell itself!dealseal

Real estate experts like The Ian Schwartz Group are trained to list and sell your beloved Chicago home for sale, but it doesn’t hurt to study up on some real estate basics. Consider the following real estate sales strategy. Take note of these 3 steps, and you’ll be well on your way to jump-starting your home sale:

Find a real estate agent. As you’re getting your house in order, start the hunt for a real estate agent. You’re not looking for just any agent; you need a real star to get you to the finish line. Put the word out to your network and don’t feel like you have to work with someone because they are family. Once you have some referrals, take the time for an interview and get to know their selling style. If said agent declines the interview request, they’re probably not for you — proceed to the next one on your list. If they seem almost right, keep looking until you find a great match. It’s worth the time investment to find the right agent.

Schedule a strategy session with your real estate agent. Purging and cleaning were the warm-up act. Now you’re ready for the main event. After you’ve signed on the dotted line with your real estate professional, schedule a walk-through before listing and take your agent’s feedback seriously. They know what color to paint that old maroon accent wall, how to stage the living room so it looks 20% bigger, and how to deal with outdated kitchen cabinets. They also know how to allocate your dollars to impress potential buyers.

Be vigilant with your belongings. Now is the time to tackle those organization and cleaning projects. The detritus of life tend to stack up in our living spaces, which may be fine for every day but isn’t great for selling. Make the adage “less is more” your mantra and divide your belongings into two piles: one to take to the new place, one to toss or give away. (Or try following a flow chat for decluttering tips.) And remember, packing items away doesn’t mean shoving them in the hallway closet. Buyers will very likely open every cabinet and drawer, so those spaces should be tidy too. For more advanced tips see info HERE

Ian with The Ian Schwartz Group has sold over 500 million dollars of real estate, including sales in excess of 55 million dollars in 2015 and sales in excess of 50 million dollars in 2017. He and his team are consistently in the top 1% of agents in the Chicago Association of Realtors and in the top 1% of Coldwell Banker agents nationally. Find out why this spring and summer 2018…everything we touch turns to Sold!

 

 

5 Steps to Chicago Real Estate Success in 2018-Property Selling and Buying

Chicago real estate agents are needed guides before during and after one of the most intimate transactions in a lifetime…buying or selling a home.  Yes, it is a business process, but one that demands a professional who embodies integrity, dedication, a personable demeanor, and a good sense of humor.  In addition having a long standing profile of concrete Realtor results doesn’t hurt either. Below are the top 5 essentials for success in any business, real estate included:

1. Understanding the Big Picture is Priceless

Taking the time to learn about a client’s business (and personal) goals and objectives is the backbone to success. Asking smart questions and doing lots of listening ranks high on the list. Understanding the dynamics and trends of an industry sets a professional apart from the rest. Look for proven results and outcomes.

2. Knowing a Client’s Expectations and Exceeding Them

Creating a reasonable set of expectations and then see if the professional will do their best to beat them. This mindset is 100% accepted and admired in any business process. The idea of following through with commitments in a timely manner is within this concept; a guaranteed way to earn trust and loyalty.

3. Observe and Execute the Client’s Preferred Way of Communicating

Asking a client for their method of frequent communication and delivering updates/progress reports often saves time as well as potential frustration from both sides.

4. Acclimate the Client to the Team Working on Their Matters

Taking the time to introduce clients to the team or group who will be working on an end goal is a good business practice for sure. Knowing the specialties of each staff member can eliminate confusion and create a seamless transaction or process.

5. Show the Client You Appreciate Their Business

Client love is the building block for friendships and ongoing business associations. Taking the time to show a client that you value their business earns loyalty, trust, and sustains a positive reputation.

Ian Schwartz with The Ian Schwartz Group, prides himself on his keen ability to listen, and consistently advocate client-centric results. Ian and his team combine forces to ensure an outstanding real estate experience for each and every client they service.  For more than 14 years, Ian has been among the elite group of top performing Realtors in Chicago and by rank fall in the upper 1% of real estate professionals nationwide. number 1 in closed sales volume within his highly productive Lincoln Park Plaza (1910 N Clybourn Ave, Chicago, IL) Coldwell Banker Residential Real Estate office in 2017, he understands his profile of success in 2018 and years after will depend on his ability to continue to gain client trust, loyalty and  friendship.