Category Archives: chicago top selling realtor

Top 3 Myths About 2019 Home Staging-Chicago Real Estate

Making the most money on the sale of a home for 2019 is often the name of the game, and the agents who can do that, and ideally in a short span of time, becomes the Realtor of choice.  There’s been a lot of talk about staging a home to sell these days because Chicago sellers are recently seeing a trend of above asking price offers!  Staging often plays a role; unfortunately, Staging-101there are quite a few myths about home staging that need to be outlined…

 Myth #1 – Staging is mostly for vacant homes.

FALSE! Staging is more critical in occupied homes because it costs a lot less and has a huge impact.

 

Myth #2 – Staging is about neutralizing and painting all the walls beige.

FALSE! Staging is about working with what the seller has, so that the more expensive cosmetic changes may not always need to be done.

Myth #3 – Staging is mostly “decluttering.”

FALSE! Staging is about “styling for the photoshoot.”

While removing the extraneous in a home in order to give the buyer a view of the architectural details is a part of staging, completely clearing off the kitchen counters, dining tables, and coffee tables is most definitely NOT what a good home stager recommends.

Listing photos online often show kitchens, for example, with completely cleared countertops and that are overall lifeless.

But an expert home stager works with the home’s integrity to capitalize and merchandise the space into something that will resonate with the buyer from online glance to in-person experience — so they’ll then want to see more of the home and true engagement is achieved. More information on this topic can be found HERE

June 2019 continues on a path of top-producing, high performing client-centric results for Ian Schwartz and The Ian Schwartz Group. Look to him and his team this summer for optimally ranking attention with buying, selling, relocating or renting residential real estate property in the city of Chicago. Find out why he and his team are known for.…everything we touch turns to SOLD!

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Top 5 Ways to Prepare for Spring 2019-Chicago Real Estate

Chicago homeowners planning to put their homes on the market shouldn’t wait for flowers to bloom before getting ready to sell. With spring being one of the busiest times for Chicago real estate transacting, having time to prepare can make for a much smoother selling experience. If you’re a prospective Chicago home seller, here are the top five things you can do now to get ready for an exceptional spring sale:

Ian Schwartz Group - 2019 Video Series on Youtube

Ian Schwartz Group – Coldwell Banker – Click the image to view the latest video in the 2019 monthly series

Your choice of an experienced Chicago listing agent will make a big difference in how quickly your home sells and how much of a profit you’ll realize. Get recommendations from friends and interview several Chicago listing agents to see which ones have the right experience with similar homes in your price range and area. A REALTOR® with a great marketing plan and deep local Chicago knowledge is extremely important. Don’t just go with the one who tells you they can sell for the highest price; choose someone who can present you with detailed market analysis and a good grasp of what you’re looking to do.

Research Your Market

If you plan to buy another Chicago home, an important decision to make is whether to sell your home first or make an offer on a new home before putting yours on the market. A knowledgeable REALTOR® can help you evaluate how fast homes are selling in your market and help you estimate how long it will take you to find a home. This decision also depends on your financing, so you may want to consult with a lender to see how you can finance the transition from one home to another if you choose not to sell your home first.

If you spend the winter months preparing for spring, you’ll find yourself ready to move fast when buyers come out of hibernation.

Improve Your Home

While you don’t necessarily want to do a major, expensive renovation project before you sell, you can make minor repairs and improvements that will make your home look fresher to buyers. Try things such as replacing the caulk and grout in your bathroom, updating old or rusted ceiling fans and light fixtures, and changing switch plates, doorknobs and other hardware for a clean and neat appearance. Consider painting your front door and trim even if your rooms don’t need new paint.

Clear Away the Clutter

If you visit model homes or open houses of homes that have been staged, you’ll never see a stack of unread magazines, children’s artwork loosely hanging on the refrigerator, or a cluster of unpaid bills on a table. While everyone has clutter, buyers want to see a fantasy version of your house, in which they can envision living. Once your home is on the market you’ll need to keep it as neat as possible. One way to make that easier is to reduce the amount of clutter you have on your shelves and surfaces. Put away items that are regularly on your kitchen sink and pack away the family photos that gather dust.

Start Packing

It may sound crazy to start packing months in advance of your move, but since you’ll eventually need to do this anyway, you might as well get organized now. We’re not suggesting you pack up your kitchen and eat off paper plates, but you can sort through your storage closets, attic, basement or garage to determine what you want to keep, what to give away and what to sell. Boxing up items will make your space look larger and neater when it’s time to show your home. You can also get an idea of whether you need to rent a storage facility while your home is on the market. More information HERE

For over 15 years, Ian Schwartz with The Ian Schwartz Group has enjoyed representing both Chicago buyers and Chicago sellers as a Licensed Broker Associate in the top ranking Coldwell Banker’s Lincoln Park Plaza office- 1840 N Clark St, Chicago, Illinois 60614-5881, one of the top five producing Coldwell Banker offices in the Country. Ian was given the distinguished title of being in the top 1% of agents within the Chicago Association of Realtors for 2013, 2014, 2015, and 2016. His sales consistently produce in excess of 50+ million dollars each year.  Additionally, with the help of his high ranking team, Ian steadily holds the coveted top 1% of Coldwell Banker agents within the United States. Think of spring and select a Chicago real estate group with a compelling profile of success and a client centered style that produce results. More information on Ian and his team can be found HERE and HERE.

Top Summer 2018 Remodel Projects That Produce the Biggest Bang for Your Buck-Chicago Real Estate

RemodelingIt’s summer time, often an opportunity to update, change and add on to a Chicago home. But which one provides the biggest bang on home improvement ROI? Below is a list that breaks it down and sheds some light:

Chicago homeowners who updated their most frequented rooms and those who added on more living space often enjoyed the biggest return on investment, according to Remodeling Online’s latest Cost vs. Value Report. The annual report is the result of responses from 300 real estate professionals in 60 markets nationwide. Remodeling Online asked the pros what level of return a given remodeling job would provide if the house were sold within one year of the work. On the average nationwide, kitchen and bath remodels along with second-story, bath, family room and master suite additions were rated tops. Experts say newness and spaciousness are key.

From a minor kitchen remodeling job’s return of 88 percent to a 71 percent return on both a major kitchen remodeling job and a master suite addition, here’s a look at what gives you the top five best returns for your money. Maintenance-related jobs are excluded. For periods longer than a year between the remodeling work and the home sale, expect smaller returns.

Although the data is updated annually, the figures below should give you a general idea of what return you’ll get on your improvements.

 Best Returns:

Home Improvement Job Cost Resale Value Cost Recouped
Minor Kitchen Remodel $17,928 $15,278 85.2%
Window Replacement (Wood) $11,040 $9,416 85.3%
Bathroom Remodel $12,918 $10,970 84.9%
Window Replacement (Vinyl) $10,160 $8,500 83.7%
Two-story Addition $105,297 $87,654 83.2%
Major Kitchen Remodel $54,241 $43,603 80.4%
Attic Bedroom Remodel $44,073 $35,228 79.9%

Source: Remodeling Online/Hanley-Wood.

Resale/Selling Value Tip:

The psychology of newness and more spacious quarters translates into top resale value when several conditions work in conjunction:

  1. Curb Appeal
  2. Remodeling to Existing Standards
  3. Quality of Work

Ian Schwartz with The Ian Schwartz Group is among Chicago’s top selling Realtors.  Look to him and his team this summer 2018 to provide unparalleled client-centered service, dedication, passion, and top producing results; all while working to earn the trust, loyalty and friendship of each and every buyer or seller they represent. More info HERE

3 2018 Housing Trends Buyers-Sellers Should Know This Spring: Chicago Real Estate

The summary of hot housing trends going on right now this spring 2018: Potential Chicago-Lincoln Park home-buyers may find that if they were waiting for mortgage rates or house prices to hit bottom, they may have delayed too long. Expected mortgage rate increases will serve as a warning to borrowers who thought the low rates would last long term. Good news: mortgage rates are still at historic lows.

Good news: Chicago home purchases have picked up considerably, many are ready to buy. In addition millions of current borrowers will have the opportunity to refinance their mortgages through two government programs that make the refinancing process easier and cheaper.

Top 3 Chicago real estate trends you should expect to see for spring 2018:

Homebuyers are expected to get off the fence

Attractive mortgage rates, low home prices and rising rents make the current housing market the perfect opportunity for Chicago and surrounding area buyers and investors.

The price gap is closing between what sellers expect to get for their homes and what buyers pay; one reason home sales are improving. As consumer confidence and Chicago rents rise, more renters will likely want to become homeowners.

Mortgage rates rise but won’t hit the roof

Many Chicago borrowers missed the record-low mortgage rates seen earlier this year, but they still have a chance to grab low rates this spring.

The Mortgage Bankers Association’s latest forecast indicates that the rate on the 30-year fixed mortgage will average about 4.3 percent in the second quarter. That’s up from the first quarter’s average of 4.16 percent in a weekly survey. But 4.3 percent would still be low, especially when you compare it to the 6 percent or 7 percent borrowers paid at the height of the housing boom.

Refinances get easier, cheaper

Another government program, known as HARP 2.0, will make it easier for thousands of borrowers to refinance their mortgages this spring. Homeowners who have FHA-insured mortgages and who are current on their payments will be able to refinance with lower fees through the FHA streamline refinance program starting in June. Only loans that closed before June 2009 are eligible to be refinanced in the program.

The FHA will reduce loan fees by more than half on streamline refis. As of June 11, borrowers who refinance through the FHA streamline program will pay only 0.01 percent of the loan in upfront insurance fees and 0.55 percent in annual mortgage fees. More info HERE

 

5 Steps to Chicago Real Estate Success in 2018-Property Selling and Buying

Chicago real estate agents are needed guides before during and after one of the most intimate transactions in a lifetime…buying or selling a home.  Yes, it is a business process, but one that demands a professional who embodies integrity, dedication, a personable demeanor, and a good sense of humor.  In addition having a long standing profile of concrete Realtor results doesn’t hurt either. Below are the top 5 essentials for success in any business, real estate included:

1. Understanding the Big Picture is Priceless

Taking the time to learn about a client’s business (and personal) goals and objectives is the backbone to success. Asking smart questions and doing lots of listening ranks high on the list. Understanding the dynamics and trends of an industry sets a professional apart from the rest. Look for proven results and outcomes.

2. Knowing a Client’s Expectations and Exceeding Them

Creating a reasonable set of expectations and then see if the professional will do their best to beat them. This mindset is 100% accepted and admired in any business process. The idea of following through with commitments in a timely manner is within this concept; a guaranteed way to earn trust and loyalty.

3. Observe and Execute the Client’s Preferred Way of Communicating

Asking a client for their method of frequent communication and delivering updates/progress reports often saves time as well as potential frustration from both sides.

4. Acclimate the Client to the Team Working on Their Matters

Taking the time to introduce clients to the team or group who will be working on an end goal is a good business practice for sure. Knowing the specialties of each staff member can eliminate confusion and create a seamless transaction or process.

5. Show the Client You Appreciate Their Business

Client love is the building block for friendships and ongoing business associations. Taking the time to show a client that you value their business earns loyalty, trust, and sustains a positive reputation.

Ian Schwartz with The Ian Schwartz Group, prides himself on his keen ability to listen, and consistently advocate client-centric results. Ian and his team combine forces to ensure an outstanding real estate experience for each and every client they service.  For more than 14 years, Ian has been among the elite group of top performing Realtors in Chicago and by rank fall in the upper 1% of real estate professionals nationwide. number 1 in closed sales volume within his highly productive Lincoln Park Plaza (1910 N Clybourn Ave, Chicago, IL) Coldwell Banker Residential Real Estate office in 2017, he understands his profile of success in 2018 and years after will depend on his ability to continue to gain client trust, loyalty and  friendship.

How to Sell a Home Fast This Summer 2017: Chicago Real Estate

In today’s current Chicago real estate market, how can you sell your house amazingly fast?  Real estate experts across the state and nationally all agree..the most influential factor to getting your home sold quickly is the price you sell it for, no matter if it’s Fall, Winter, Spring or Summer 2017.  Renovations may count too, but in the end, there will be no quick exchange if the price is not right.  Having an experienced, top performing  Chicago Broker/Realtor in your corner can be a huge benefit. See the classic video below for some additional tips:

 

3 Commonly Overlooked Areas Before a Home Purchase: Chicago Top Producing Realtor

When choosing a Chicago home or any home for that matter, housing experts say that buyers often overlook important factors that may keep them happy for years to come with their property purchase.

While many Chicago buyers may be swayed by a home’s appearance, financing, and location, a recent article in U.S. News & World Report lists tips for those often-forgotten aspects of home ownership that ring true for buyers across the country and also here in the Chicago-Lincoln Park area:

Remodeling Rules: Purchasers who are looking to have a house grow with their family’s needs through the years may want to investigate any such rules beforehand to make sure that they’ll be able to add onto their home as needed. Many community associations may set limitations on what you can do to property, particularly if the buyer ever wants to make exterior changes like adding a garage or guest house.

Stay Informed, Ask Questions, Test Your Knowledge: Keeping abreast of the intricate details and considerations of buying a Chicago home can make or break your home buying experience. Are you fully informed? Do your homework and take the financial literacy quiz to test your knowledge when it comes to making important decisions regarding your money. Ultimately, having the patience to carefully weigh these considerations and improve your education surrounding mortgages, negotiations, real estate language helps to create peace of mind on this big-ticket purchase. Above all, using your Chicago top selling realtor as a guide to save time and help you avoid costly mistakes.

Lifestyle Amenities: While some may not seem outwardly important at first, they contribute to heightened housing market values in the community and affect whether you’re satisfied with your home purchase. Choosing the right kind of amenities for your present and future plans can impact future savings in terms of convenience and commuting costs, especially if the prospective neighborhood is lacking in that facet. Exploring neighborhood amenities such as schools, public transportation, recreational parks, and proximity to entertainment are additional things to consider when buying a house. More info HERE

Ian Schwartz with The Ian Schwartz Group has been representing both buyers and sellers as a Licensed Broker Associate in Coldwell Banker’s Lincoln Park Plaza office, one of the top-five-producing Coldwell Banker offices in the United States. Ian has sold over 500 million dollars of real estate, including sales in excess of 55 million dollars in 2015 and sales in excess of 50 million dollars in 2014. He is consistently in the top 1% of agents in the Chicago Association of Realtors and in the top 1% of Coldwell Banker agents nationally. Look to Ian and his accomplished team to find out why…everything we touch turns to SOLD!

 

Do You Know What You Want in 2016? :Chicago Real Estate Experts

Everyone has at least one..a wish list. But, what about when the time comes to purchase a home?  Do you know what List of-wantsyou specifically want?  Are your wants and needs organized/recorded somewhere? What does your future Chicago-home look like? Where is it located? As you narrow in on your dream property, consult the details below as a guide to evaluate properties and keep your “must haves” top of mind:

Neighborhoods

What Chicago neighborhoods do you prefer Lincoln Park, Gold Coast, Old Town, Lakeview, River North, Roscoe Village, Bucktown, Wicker Park, Logan Square, Ukrainian Village, East Village, West Town, Lincoln Square, Ravenswood, North Center, Andersonville, River East, River West, Streeterville, West Loop, South Loop, Loop, Lakewood Balmoral, Edgewater, Old Irving Park, Uptown, West Ridge, Rogers Park, or maybe Evanston?

Schools

What Chicago school systems do you want to be near?

Transportation

How close must the Chicago home be to these amenities?

  • Public transportation
  • Airport (O’Hare or Midway)
  • Expressway
  • Neighborhood shopping
  • Schools
  • Other

Home Style

  • What architectural style(s) of homes do you prefer (Brownstone, Chicago Bungalow)?
  • Do you want to buy a home, condominium, or townhome?
  • Would you like a one-story or two-story home?
  • How many bedrooms will your new home have?
  • How many bathrooms must your new home have?

Home Condition

  • Do you prefer a new Chicago home or an existing home?
  • If you’re looking for an existing home, how old of a Chicago home would you consider?
  • How much repair or renovation would you be willing to do?
  • Do you have special needs that your home must meet?

Home Features

Use the grid below to circle or highlight your ideal choices:

Front Yard Must Have Would Like Willing to Compromise Not Important
Back yard Must Have Would Like Willing to Compromise Not Important
Garage ( __ cars) Must Have Would Like Willing to Compromise Not Important
Patio/Deck Must Have Would Like Willing to Compromise Not Important
Pool Must Have Would Like Willing to Compromise Not Important
Family room Must Have Would Like Willing to Compromise Not Important
Formal living room Must Have Would Like Willing to Compromise Not Important
Formal dining room Must Have Would Like Willing to Compromise Not Important
Eat-in kitchen Must Have Would Like Willing to Compromise Not Important
Laundry room Must Have Would Like Willing to Compromise Not Important
Finished basement Must Have Would Like Willing to Compromise Not Important
Attic Must Have Would Like Willing to Compromise Not Important
Fireplace Must Have Would Like Willing to Compromise Not Important
Spa in bath Must Have Would Like Willing to Compromise Not Important
Air conditioning Must Have Would Like Willing to Compromise Not Important
Wall-to-wall carpet Must Have Would Like Willing to Compromise Not Important
Wood floors Must Have Would Like Willing to Compromise Not Important
Great view Must Have Would Like Willing to Compromise Not Important

For  more information visit HERE

The Chicago market is alive, thriving do doing well and very active!  This trend continues to dominate The Ian Schwartz group; with ongoing top performing, high ranking, best producing results with residential real estate client centered services.  Look to Ian Schwartz and his award winning team to find out why…..everything they touch turns to SOLD!

What’s so Important About Real Estate Listing Photos?-Chicago Real Estate

You’re thinking of listing your Chicago property, or maybe, your bags are already packed — you’re ready to move. The last thing you want to do is follow your real estate agent’s advice about putting time and effort into listing photos…Or should you? But if you don’t, your photos could prevent your stunning Chicago home from selling, and doing so quickly. Consider these 6 do’s and don’ts to helpListingPhotos your Chicago real estate listing attract the attention it deserves online and in person:

Do: Capture your home’s selling points. You may think it’s best to skip the bathroom when taking listing photos, but if yours was recently updated, show it off! Bathrooms are among the first spaces to be upgraded in newly-owned homes, according.

Do: Welcome visitors. An attractive front door and entryway go a long way in setting the tone for the rest of your home. Leaving the door open in one of your photos can also send a welcoming message.

Do: Stage each room. While there are several options to consider when staging your home, the key is to put your best foot forward in your listing photos. In the kitchen pictured above, a vase of flowers freshens the space without hiding the countertops or other high-end finishes.

Don’t: Stage a mess. If there is one absolute “no” when it comes listing photos, it’s capturing a mess. It’s one of the things sellers do that drive agents nuts. To check if your level of cleanliness is the right amount, do the “grandma test” by asking yourself if your grandma would feel at home here.

Do: Show off the view. If the view is one of your Chicago home’s selling points, you’ll definitely want to show it off. It’s best if you can capture it with a part of the house — such as the deck or porch — in the shot. That way, buyers can tell where the view is from and more easily picture themselves there.

Do: Show off architectural details. Archways, nooks and crannies may be hard to photograph, but they are what give your home its Chicago charm and character. Try to capture a few of the architectural details if you can. More information HERE

September 2014…..The Autumn season is upon us in Chicago. Real estate is bustling and Ian Schwartz with The Ian Schwartz Group continues providing top producing, high ranking, expert, client centric, personalized service, all while gaining trust, loyalty and friendship with each and every transaction. He and his dedicated team –  Jenna Plakas, Victor Elting, Wendi Gordon Shelist, and Michael Shin combine experienced forces to certify that your overall real estate experience is exceptional.  As a buyer, no stone will be left unturned to find you the perfect home. As a seller, Ian and his attentive team will pour their hearts and souls into effectively marketing your home online and in print to have it seen by the largest possible audiences. They will take all vital steps to attract qualified buyers, and close the sale(s) with ease.

Home Rocks! New Coldwell Banker TV Ad

What does “HOME” mean to you? With a brand new year, now is one the best times to sell or buy Chicago real estate. Rates are low and inventory is surging up. With the Ian Schwartz Group you will have every base covered. Relocating to Chicago? Thinking of moving to a larger property or even downsizing? Are you a first time home buyer? Do you have an interest in or maybe would like more information about, Gold Coast, Old Irving Park Old Town, Bucktown, Lincoln Park, Lakeview, Roscoe Village, , Wicker Park, Streeterville, Lincoln Square, Ravenswood, Andersonville, River North, River East, , North Center, Logan Square, West Loop, South Loop, Loop, Lakewood Balmoral, Edgewater, River West, Uptown, West Ridge, Rogers Park, or Evanston? With over a decade of premier, top performing, nationally recognized client centered service, Ian Schwartz has been the number one agent in Resale Sales Volume in the Lincoln Park Plaza office, averaging more than 25 million dollars in top ranking sales performance per year. He and his team ensure that your overall real estate experience is outstanding. He and his high performing Chicago real estate group call Coldwell Banker’s Lincoln Park Plaza office (1840 N Clark St, Chicago, Illinois 60614-5881) home base.

Coldwell Banker Wenatchee

See why #HomeRocks in the latest ad from Coldwell Banker Real Estate that features the Motley Crue song, Home Sweet Home.

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